Carla Tardi, MFA

917-434-4076

carla@carlatardi.com

 

 

Carla Tardi  ...the New MBA* at

Bear Stearns

 
 

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Samples From (Firms):

Summer Street Research

TIAA-CREF

Fidelity Investments

Citicorp Securities

Bear, Stearns & Co., Inc.

Salomon Brothers, Inc

 

Samples (Free-Lance/Contract):

   BeachResearch©

High-Yield Powerless Dinner

Pfizer, Inc.

Romancing the Vine

Sanford Bernstein

   StreetWise Partners

 

Work History - Narrative

 

Education - Narrative

 

Aesthetic Sensibility

 

West Broadway to Wall Street

Bear, Stearns & Co. Inc.,  — New York City, 1991-1994

"Managing Editor"

High-Yield and Distressed Credit Research


Managing editor for new research department, which was a complete start-up ― including getting analyst-authors to use same software platform and designing a new logo. I created the logo for our research reports, but eventually it appeared on T-shirts, gym bags and coffee cups as well. 

  • Hired and trained two junior editors, production-traffic manager, graphic designer, librarian and administrative assistant. 

  • Created multitude of original MS Word-based templates for company, industry, special-situation reports and conference books, ranging from about 10-to-400 pages each.

  • Assisted analysts in writing their reports, especially in the healthcare sector, performing original research using company 10Ks, 10Qs and attending meetings with senior management. 

  • Served as right hand to research director, assisting with strategic planning for department. The research product I designed put Bear on the map as the preeminent high-yield shop in the early 1990s.

  • During my tenure, Bear’s standing in the Greenwich Survey poll rose from tenth to third place, behind DLJ and Merrill Lynch; and our department received highest marks in Institutional Investor’s All-American High-Yield Research Team survey.


High-Yield Relative-Value Analysis — June 1993: This publication was the first of its kind on the Street and quickly became the industry benchmark. Copied by many high-yield shops during the decade, the format I designed is still being used by Morgan Stanley today.

Columbia Hospital Corporation, December 1992: Sample of typical company research publication designed and produced by me, and co-authored with healthcare analyst.

  Bear Stearns Strategy, 1993: A brief strategic marketing piece I wrote for the research department.

Conference Book, 1993:  Each year, we hosted an industry conference for institutional investors for which I produced all of the marketing materials, including an accompanying (ubiquitous) "conference book, " which was offset print and bound.  The one pictured here was more than 250 pages long, so here I only reproduced the front and back pages, the table of contents and introduction, "Back to the Future" (which I ghost wrote for my boss, the director of research).  Also shown here is the back page, which served as our masthead.  

 
 
*"...the MFA is becoming the new MBA," page 74.  A Whole New Mind: Why Right-Brainers Will Rule the Future, Copyright ©2005, 2006 by Daniel H. Pink, Penguin Group (USA), Inc., New York

Site last updated:  06/09/2011

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